This event has now passed. (Tuesday 17th July)
Breakfast from 8AM
8:00AM – 9:30AM
The Clubhouse, 8 St James’s Square
FREE for Members and their guests
This session will explore the evolution of influencer marketing from its origins as a new and unstructured marketing activity, to the established and strategic discipline it is today. The session will be hosted by Rachel Clay, head of Influencer Marketing at specialist digital branding and innovation agency, Matter of Form. Rachel will be supported by Matter of Form CEO, Anant Sharma, and expert guest luxury lifestyle influencer Shini Park (@parkncube) who will provide her invaluable insight. We would be delighted if you could join us for a sharp and innovative discussion as we explore key trends and best practices over breakfast.